Precollege programs 2021
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- Winter Session 2021 online courses will be added throughout the fall.
- Summer Session 2021 course rosters will be available in late December.
Provides a broad introduction to the fundamentals of marketing. Explores the components of an organization’s strategic marketing program, including how to price, promote, and distribute goods and services. Industry guest lectures and current marketing applications from various companies are presented and analyzed.
Enrollment limited to: non-AEM majors with sophomore standing or higher. Forbidden Overlap: AEM 2420.
This course is open to all registrants, including undergraduates and precollege students.
No upcoming classes were found.
Previously offered classes
Summer 2020: Online course
|Section ID:||AEM 2400 001-LEC|
|Class dates:||July 13-31, 2020|
|Time / room:|
|Mode of instruction:||Online learning|
|Instructor:||Erickson, G. (gse23)|
|This is an online course. Please review the online course FAQs.|
|To enroll:||See the "Registration" page of the online courses program.|