Course description

This distance learning course will introduce students to the opportunities and market potential, as well as the challenges and risks of operating in emerging markets such as China, India, Brazil, Russia, Mexico, South Africa and many others. Students will learn about the various types of risk that businesses face when operating in these markets, and the major approaches to risk assessment and management. Through a combination of readings, lectures and case discussions students will gain practical skills in evaluating and assessing risk, and in developing business models and strategies that are suitable for success in emerging markets.

Outcome 1: Analyze the opportunities and market potential of emerging markets.

Outcome 2: Recognize the various types of risk that businesses face when operating in emerging markets, and discuss the major approaches to risk assessment and management.

Outcome 3: Demonstrate practical skills in evaluating and assessing risk, and in developing business models and strategies that are suitable for success in emerging markets.

Johnson School students will not receive credit for summer or winter session courses offered through Continuing Education.

Summer 2024: Online course

Elena Iankova
Elena Iankova
Visiting Senior Lecturer, SC Johnson College of Business
Section ID:NBA 5911 001-LEC
Number:1126
Session:Summer 3-week 2
Class dates:June 24-July 12, 2024
Final exam/project due:Friday July 12, 11:59 PM (see Final exams)
Time / room:
Mode of instruction:Online (async)
Credit:3
Grade:Student option (no audit)
Instructor:Iankova, E. (eai1)
Max. enroll:5
Restrictions:Intended for NON-Johnson School students only
Related:Cross-listed with AEM 3070 001-LEC
To enroll:
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